Google launched Lighthouse in 2016, giving developers an easy way to evaluate their site’s performance, core web vitals, and accessibility—using a...
Shopify
Each month, we bring you insights from our own research to help you start or grow a thriving business. With over one million stores using Shopify, we...
Competition is the natural order in business, especially for ecommerce brands where it’s not just your local competitors that you need to worry about...
When we explored the costs of starting a business, we quickly realized that the financial realities of doing business don’t always match initial...
If you have spent even a minute of your life on Instagram, you likely know the products of Venus ET Fleur, whose eternity roses—the famous bouquets...
On average, US small business owners spend $40,000 in their first year of running a business. Does that number seem high? If so, you’re not alone. In...
Starting a business, especially if you’ve ever worked a 9-5 job, can feel a bit like plunging into the middle of the ocean, not knowing where to find...
You probably have a business idea or three rattling around in the back of your mind. Whether it’s monetizing a jewelry-making hobby or selling to a...
It’s important to keep an eye on the costs of running your business, especially as they change. With the new year coming up, you can expect some...
Joycelyn Mate and Rachael Corson always had a hard time finding safe and effective hair care products for afro, coily, and curly hair. The duo...
After studying some of the one million business owners who use Shopify, we discovered that founder types tend to fall into one of five personality...
Stay Sixty is the maker of stylish reusable water bottles created by Kirpal Bharaj. Driven by the environmental cause of reducing single-use plastic...
Learning how to start a dropshipping business, as with any type of venture, isn’t easy. Nevertheless, it’s a great first step into the world of...
After a decades-long military career, Michael Hagen entered the business world when he noticed a gap in backcountry skiing with the lack of...
Visualize yourself carrying a bucket full of water back from a well. Now, imagine tiny holes emerging in your bucket. Slowly, water starts flowing...
A fan is worth a thousand followers. A fan shows up to support you, sings your praises to their friends, and brings consistent enthusiasm to your...
From SEO to social media, algorithms are often what determine who actually sees the content you publish and who doesn’t. As these algorithms change...
When experts predicted that lives shopping was going to be one of the biggest ecommerce trends of the future, more than a few questioned its staying...
Well, that was a ride. When we strapped ourselves into 2020, we had no idea what lay beyond the first turn. At the end of a year that was weird at...
Each week on the Shopify Masters podcast, we shine a light on individuals who turned ideas into businesses and overcame tremendous hurdles to scale...
In the nouveau world of billion-dollar retail start-ups, there are a select handful of confirmed A-list companies. Gymshark. Away. Warby Parker. Tim...