
Shopify partners are the engine behind some of the world’s most successful commerce stories. Every day, you help merchants build, launch, and scale their businesses. But selling is never simple—especially in a fast-moving market. That’s why we’re investing in new tools and training to help you sell faster, deliver value sooner, and win more deals.
In a recent fireside chat with Shopify Partnership leaders, Morghan Golofaro and Linda Hoffmann, we unpacked what’s new, what’s changing, and how you can take advantage.
Now available for merchants on Shopify Plus plans, our development store functionality puts you in the driver’s seat. For the first time, you can manage the entire Shopify Plus sales journey—from discovery to launch—directly from your Partner Dashboard.
In the past, selling Shopify Plus meant going through our sales team. Now, you have the power to sell Plus directly, keeping full control of the merchant relationship at every step. If you own the client relationship and don’t need extra support, you can move fast and close the deal yourself. Merchants get up and running on Plus sooner, which means they see results (and ROI) faster.
This change strengthens your role as the merchant’s primary Shopify advisor—not just their implementer. You become the go-to expert for their entire Plus journey.
And there’s a tangible reward: you now earn a higher commission rate. When you use Plus Development Stores, you receive 20% of monthly billed platform fees, including variable platform fees (VPF). More control, less friction, and more revenue in your pocket.
Learn more about how to build and transfer a Plus Development Store in the updated course from Shopify Academy, Developing on Shopify.
Not every opportunity is the same. Sometimes, teaming up with Shopify’s sales team is the best way to win. Other times, you can move faster and more efficiently by selling and building on your own. Knowing when to co-sell versus when to sell independently is key to realizing faster sales—and now, there’s a course for that.
In our course, Selling Shopify, you’ll learn when to bring in Shopify’s sales team and when to run with the deal yourself, how to qualify deals and set expectations with merchants, and best practices for using a Plus Development Store to demo, solution, and close.
The fastest path to value isn’t always obvious. This course helps you pick the right strategy, save time, and win more often.
Shopify’s mission is to make commerce better for everyone. That starts with empowering our partners. When you succeed, merchants succeed—and so do we. These new tools and courses are just the beginning. We’re committed to giving you what you need to grow your business, serve your clients, and stay ahead of the curve.
Want the full story? Watch the fireside chat for a candid conversation about what’s new, what’s next, and how you can make the most of Shopify’s partner ecosystem.
Ready to sell faster and deliver more value?