eCommerce Fastlane Podcast

143: Maximize Conversion Rate By Optimizing Your Shopping Experiences Through AI Search & Collection Merchandising

EP143 FastSimon

Your Business Is A Journey.  Invest In Yourself Today.


Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

In today’s episode, my guest is Zohar Gilad the Co-Founder and CEO from FastSimon – formerly known as InstantSearch+. They are a shopping optimization platform for SMB all the way through to Enterprise retailers powered by Shopify Plus.

Their app provides AI search, visual search, collection filters, collection merchandising, and personalization for fast-growing Shopify brands.

Let’s jump in and learn more about how FastSimon is assisting brands with growth and scale!

What You Will Learn Today

  • How to enable and inspire your shopper’s product discovery journey.
  • How to scale both online and physical stores.
  • What forward-thinking/progressive brands need to consider in terms of the customer experience.
  • How to personalize your customer’s shopping experience to maximize conversions.

Links And Resources Mentioned

Tweetable Gold Nugget

Designed from the ground up for automation and self-service, Fast Simon delivers AI search, collection filters, merchandising, personalization, similar styles, and complete-the-look to increase merchants’ conversion rate and AOV.Click To Tweet

Thank You For Listening

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Episode Sponsor: OMNISEND

Today’s episode is brought to you by Omnisend, the leading Shopify automation platform to drive sales on autopilot.

With more than 3,000 5-star reviews on Shopify Appstore, Omnisend is a top email & SMS marketing automation platform that helps nimble ecommerce teams drive more revenue without increasing their workload.

Full Shopify integration, pre-built automation workflows, intuitive segmentation, and no-code editing make it easy to get up & running without diving into the gritty details – unless you want to.

More than 50,000 ecommerce brands use Omnisend to grow their businesses on autopilot, converting their customers with quick-to-build, highly-relevant emails & texts.

Find out more about Omnisend today and start your 14-day free trial, no credit card required.

About the author

Steve Hutt

Steve has entrepreneurship in his DNA, starting in the early days of online commerce when he achieved Power Seller status through his eBay store. This propelled him to become a co-founder of VisionPros.com, a contact lens and eyewear retailer. With a successful exit from his startup, he embarked on his next journey into agency work in e-commerce and digital strategy.

Currently, Steve is a Senior Merchant Success Manager at Shopify Plus, where he helps identify, navigate, and accelerate growth in the complex world of commerce.

To maintain his competitive edge, Steve also hosts the eCommerce Fastlane Podcast and Shopify Founder Stories, a top-rated twice-weekly podcast where he interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, to help Shopify brands improve efficiencies, grow revenue, profit, and lifetime customer loyalty.