eCommerce Fastlane

How The Top Shopify Brands Use Content To Fuel Growth And Build A Brand

Your Business Is A Journey.  Invest In Yourself Today.


Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

In today’s episode, I’m excited to have two guests from Mutesix. They are one of the leading Shopify Plus Agency Partners. A true performance marketing agency that creates value for direct-to-consumer brands through engaging creative, targeted media buying, paired with data-driven results in every step of the customer journey.

If you are an ambitious, lifelong learner, then you’re in the right place…

What You Will Learn Today

  • What should a Shopify brand consider when building its content strategy.
  • The rule of thumb on how much a brand should spend on creative.
  • The marketing channels that Mutesix is seeing as most effective today for their clients.
  • Why Shopify brands are diversifying their ad spend today.

Links And Resources Mentioned

Tweetable Gold Nuggets

You’ve got to get close to your numbers and diversify as much as possible, so you’re not relying on only one platform for acquisition.Click To Tweet
For a Shopify brand, you must create discoverable content that ultimately has some showmanship to it that actually drives interest, desire, and purchase intent.Click To Tweet

Thank You For Listening

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Episode Sponsor: Visely

Today’s episode is brought to you by Visely, an incredible e-commerce personalization and search solution for Shopify brands.

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