eCommerce Fastlane

Generate More 2021 Holiday Revenue And Profit With Relevant Personalized Shopping Experiences

Your Business Is A Journey.  Invest In Yourself Today.

Today’s episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.

Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that’s being shared today!

In today’s episode, my guest is John Erck the Co-founder of Rebuy. They provide e-commerce personalization services that help brands that are powered by Shopify to accelerate sales growth.

This is a great conversation regarding real-time personalization and recommendations, dynamic offers, cross-sells, upsells, buy it again, and more.

Make sure to listen through to the end to get access to an exclusive listener-only bonus!

What You Will Learn Today

  • How to Increase conversions, engagement and average order value through relevant personalized shopping experiences.
  • How to strategically implement effective upsell and cross-sell offers for your site visitors.
  • The benefits of the Rebuy Smart Cart intelligent shopping cart replacement.
  • How to eliminate extra clicks and scrolling to reduce cart abandonment.

Links And Resources Mentioned

Tweetable Gold Nuggets

Rebuy harnesses the intelligence provided by your actual customers to drive informed decisions, advanced recommendations, and personalization at scale.Click To Tweet
Drive repeat sales using Rebuy's best-of-breed retention tools and automated reorder flows with prefilled checkouts and checkout upsells.Click To Tweet

Thank You For Listening

Thank you kindly for choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s show, please share it using the social media buttons on this page.

We would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on Apple Podcasts. They’re extremely helpful when it comes to reaching our entrepreneurial audience. Steve Hutt reads each and every one personally!

Growth Mindset?

If you’re reading down here, I know the answer 😉

Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available on Apple PodcastsSpotifyStitcherGoogle Play or wherever you get your podcasts.

Thanks for being a supporter and loyal listener... I'll see you in the next episode!

Episode Sponsor: Frontend


Today’s episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.

If you’re tuned into the ecommerce space, you’ve no doubt heard about “going headless”, or building a “headless commerce storefront.” And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot. You may have heard that headless commerce means a move from “commerce-led” to a “content-led solution”. Or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.

The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand’s look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors. Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.

You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP).

Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend

I'm also on