eCommerce Fastlane Podcast

33: Get The Complete Picture Of Your Shopify Stores Performance With Deeper Marketing Insights

EP33 Littledata

What You Will Learn Today…

Today I’m chatting with Ed Upton, the Founder & CEO of Littledata. They are a Shopify App Partner that has created an analytics platform that takes Google Analytics and literally puts it on steroids.  It closes the loop on all of your data including your Shopify store orders, marketing channels, and lifetime customer value.

What this means for you as a marketer or store owner, is you can make smarter business decisions with industry benchmarks, a significantly improved data stream into Google Analytics, and finally….actionable missions that literally hold your hands by offering specific improvement advice to increase sales and conversions.

Links And Resources Mentioned In This Episode

The Golden Nuggets

Littledata makes smarter business decisions with industry benchmarks and actionable missions to increase sales and conversionsClick To Tweet

Ways To Connect With Ed And The Littledata Team

Twitter: @littledatauk / @eupton
Instagram: @littledatauk

Thank You For Listening

I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.

I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and every one personally!

Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it would take is a new idea, Shopify app, or marketing tactic to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. I don’t want you to miss any episodes!

Growth Mindset?  …thought so!

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About the author

Steve Hutt

Steve has entrepreneurship in his DNA, starting in the early days of online commerce when he achieved Power Seller status through his eBay store. This propelled him to become a co-founder of, a contact lens and eyewear retailer. With a successful exit from his startup, he embarked on his next journey into agency work in e-commerce and digital strategy.

Currently, Steve is a Senior Merchant Success Manager at Shopify Plus, where he helps identify, navigate, and accelerate growth in the complex world of commerce.

To maintain his competitive edge, Steve also hosts the eCommerce Fastlane Podcast and Shopify Founder Stories, a top-rated twice-weekly podcast where he interviews Shopify Partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, to help Shopify brands improve efficiencies, grow revenue, profit, and lifetime customer loyalty.

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