Shopify Ecosystem

Product Update: Loox On-Site Referrals

product-update:-loox-on-site-referrals

Turning store visitors into buyers is hard. You know this better than anyone else.

So what if I tell you that there’s a way to turn one visitor into two (or more) customers? Would you like that?

Meet on-site referrals – the latest addition to the Loox marketing suite!

With Loox on-site referrals turned on, you can:

  • Gain word-of-mouth.
  • Reach new customers.
  • Increase conversion rates.

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The Change That Loox On-Site Referrals Bring

83% of all online shoppers don’t trust ads. Brands can say anything about themselves. No matter if it’s true, or not.

But shoppers trust the opinion of other shoppers. Whether that’s a stranger leaving a product review or a customer sharing their latest purchase with friends and family.

Most brands offer referral programs for people who made a purchase. Considering a 3% visitor-to-customer conversion rate, 97% of all the visitors will never see their referral program. That’s a bummer.

What if all visitors can see your referral program?

From today on, Loox customers can enable 100% of their store visitors to refer friends, followers, and family members.

And it works! We see a two to six percent uplift in sales. Just from activating Loox on-site referrals.

To incentivize referrals, you can either offer one-sided or two-sided incentives. No matter the buying intention of your store visitor, you increase the chances of sales.

Do you work with bloggers and influencers? No problem. They can easily sign up for your referral program, get their unique referral code and start sharing your products right away. It happens in seconds.

But you don’t have to work with influencers to make this work. It all starts with just one visitor. She will share her referral link with a group of friends. One friend buys, another friend decides to share her own link with a new group of friends. Some buy, some might not. But the sharing continues.

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The Perfect Match: Your Brand + Loox On-Site Referrals

With our small floating button sticky at the side of your store we ensured that we don’t hurt your conversions. Yet, it’s prominent enough to grab your users attention so you can be sure that it gets in front of the right people.

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Only want to show the floating button on the home page and hide it on mobile? No problem. Your business, your call.

We enabled widget customization so you have full control and can decide where and how you want to display the widget.

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Your visitors only need to enter their email address and name. That’s all.

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To make it as hands-off as possible for you, your visitors will get instant access to their unique referral link. Letting others spread the word for you was never easier.

How to Activate On-Site Referrals

The magic starts with just a few clicks.

In your Loox dashboard, navigate to the settings, click on “Referrals” and activate the on-site referral slider.

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For best results, we recommend activating both the post-purchase and on-site referrals.

To learn more about the on-site referrals, you can read our knowledge base article.

If you have any questions or need help, reach out to us via email: support@loox.io – We’re available 24 hours a day, 7 days a week.

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Special thanks to our friends at Loox for their insights on this topic.
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