Shopify Ecosystem

The 38 Best Shopify Apps To Sell More [2022 Edition]

the-38-best-shopify-apps-to-sell-more-[2022-edition]

Reading Time: 23 minutes

Looking for the best Shopify apps?

Great idea.

They can keep your online store busy and your sales soaring in 2022.

We’ve compiled a list of the 38 best Shopify apps to help you make money, drive traffic, and grow your business, based on user reviews. Many of these apps are free, so you’ll save on your budget too.

With that said, let’s get straight to the list.

Best Shopify apps for email marketing

Every online store needs email marketing, since it’s one of the best marketing channels out there, bringing in $40 for every $1 spent. These are the best email marketing apps for Shopify businesses.

1. Omnisend

Shopify rating: 4.7

omnisend email marketing shopify app

This short tutorial will help you set up Omnisend for your Shopify store.

Omnisend is the best email marketing app for Shopify. When you add Omnisend to your store, you can collect emails from visitors, nurture leads with campaigns, and improve your sales and marketing. It helps you cover the entire funnel, from list-building, all the way to keeping your customers around so they keep on buying from you. You can also expand your communication to include SMS and push notifications.

Omnisend is our app, so we really don’t want to brag about ourselves. Instead, I’ll let our customers speak for us. Here’s how they rate us:

  • Shopify: 4.6 stars [3.6K 5-star reviews]
  • Capterra: 4.8 stars [Top Performer App 2021]
  • G2: 4.6 stars [Top-rated leader in marketing automation and support]

Key features:

  • Drag-and-drop email editor for easy email design
  • Email segmentation to target specific groups of visitors with greater granularity
  • Automation workflows to set up a variety of triggers to get more sales consistently
  • A/B email campaign testing
  • Integration of SMS marketing and push notifications in all of your campaigns and workflows
  • Advanced reporting shows you everything including KPIs top performers, in a single view
  • Mobile-optimized popups and forms to help you grow your email and SMS subscriber lists

Best used for:

  • Build an email list quickly
  • Growing Shopify stores with email, SMS and push marketing
  • Drive more sales with email automations 

Pricing:

Free for 500 emails/mo with all features included. Premium plans start from $16/mo and include unlimited email list size and 24/7 support.

Start using Omnisend for free & drive sales on autopilot with pre-built email and SMS workflows. Start free

2. Shopify Email

Shopify rating: 4.4

Shopify Email app

Shopify Email is Shopify’s first foray into email marketing, and for its first try it does some things well. It really is easy to use for beginners, as it makes it easy to design some really nice looking emails. It’s also from Shopify, so logical that it provides Shopify stores a seamless experience.

However, as businesses grow they will start to see the seams come apart: Shopify Email just doesn’t accommodate established businesses well, at least not in its current form. 

Key features:

  • Send branded emails directly from your Shopify admin
  • Create emails using a commendable list of email templates
  • Schedule emails to be sent at a specified time
  • Import customer lists directly into Shopify
  • Effectively track campaign results, including opens, clicks, purchases, etc.

Best used for:

  • Really small businesses just starting out
  • Novice users exploring how to use email marketing
  • Sending out great-looking emails to small lists

Pricing:

The first 2,500 emails are free each month; beyond that, you’ll have to pay $1 for every 1,000 emails you send

3. Klaviyo 

Shopify rating: 4.3

Klaviyo app for email and sms

Klaviyo is one of the top email marketing solutions on Shopify, with nearly twice as many reviews as Shopify Email (although three times lower than Omnisend). Much like Omnisend, Klaviyo covers the funnel for ecommerce customers, from acquisition to nurturing, conversion and retention. 

Key features:

  • Integrations with a suite of popular services, such as Facebook and ShipStation
  • Pre-built forms and templates to help you quickly start your campaigns
  • SMS marketing (extra paid starting from $5/month)
  • Automation workflows that can send triggered messages to customers

Best used for:

  • Mid-sized businesses (but can become expensive for larger and smaller businesses)
  • Marketers with a strong foundation in email marketing (their lack of customer support makes it difficult for beginners)
  • Capturing the entire funnel, from shopper to return customer

Pricing:

Free for sending emails to 250 contacts/mo. Paid plans start at $20/mo, while SMS marketing starts at $5/mo.

Best Shopify apps for customer service

Customer support is a cornerstone in online shopping, especially in retaining customers. After all, 90% of customers consider support when choosing to stay loyal to a business. That’s why using the best Shopify apps for customer support is a must.

4. Tidio 

Shopify rating: 4.8

Tidio chatbots for Shopify

Tidio is a customer service tool that makes it easier for online stores to support their customers through Live Chat, chatbots, Instagram and Messenger. This suite of features helps filter out the normal support tickets from the edge cases, as chatbots can handle regular queries and dedicated support staff can help customers through Live Chat, Messenger, etc.

Key features:

  • Create custom chatbots using the drag-and-drop editor, without needing coding skills
  • Support multiple languages to cover more areas
  • Pre-built automation and bot templates to quickly set up and start
  • A good amount of widget customization options

Best used for:

  • Chatting with shoppers in real time to nudge them along
  • Sharing relevant sales or promotions info
  • Small to large (not micro) ecommerce businesses with adequate support load

Pricing:

Free plan available with maximum chatbot conversations for 100 visitors/mo. Operator plans available at $15 per user per month; chatbot plan begins at $39/mo. 

5. HelpCenter 

Shopify rating: 4.8

HelpCenter tool

One of the best Shopify apps by user ratings, HelpCenter allows you to create attractive FAQ pages quickly and from scratch, allowing shoppers to independently get answers to their most common questions. This tool also has Live Chat, chatbots, tabs, ticketing, and other tools to help support shoppers through their buying journey. All customer inquiries can be viewed from a single platform to get tickets filled more quickly.

Key features:

  • Build an easily-digestible FAQ page to address common questions and issues
  • Manage inquiries from email, chat, or Messenger in the HelpDesk platform
  • Create custom tabs to manage product descriptions, shipping, and more

Best used for:

  • Freeing up support staff to handle edge or special cases
  • Talking with customers in real time and offering special sales or promotions

Pricing:

HelpCenter has a free 14-day trial, as well as a free plan. Paid plans begin from $4.99/mo for FAQ or Tabs, separately, and $19.99/mo for the HelpDesk feature. 

6. Gorgias 

Shopify rating: 4.6

Gorgias tool for live chat and helpdesk

Gorgias gives you access to all of your customer support channels in one dashboard, helping to streamline communication between brands and shoppers. It integrates well with Shopify, email, live chat, Instagram, and Facebook. 

You can leverage Shopify live chat to improve both support and sales and create an enhanced customer experience. Gorgias will give you the ability to automate live communications across multiple channels.

Key features:

  • Single platform to centralize customer tickets from Facebook, Instagram, SMS, Live Chat and more
  • Pre-made templates to include customers’ shipping and order details
  • Automated support for common inquiries and issues
  • Edit orders or modify subscriptions on the dashboard without leaving the helpdesk

Best used for:

  • Integrating all support channels into one platform
  • Automating common customer inquiries and issues

Pricing:

Second and third month are free; paid plans start at $60/mo for up to 350 support tickets

7. AfterShip Returns Center 

Shopify rating: 4.6

AfterShip Returns Center tool

An important part of the customer service experience is the way that returns are handled. AfterShip Returns Center is aimed at automating the returns and exchanges process by helping stores create branded returns portals. This tool also helps reduce inquiries and confusion by sending out return updates, as well as creating return labels. 

Key features:

  • Track and manage all returns/exchanges requests from one platform
  • Makes it easy for customers to submit returns requests
  • Pre-paid returns labels so customers can easily send goods to the store
  • Flexible return resolutions, including original payment, store credit, etc.

Best used for:

  • Smoothly and quickly handling returns and exchanges for a better customer experience
  • Utilizing different returns resolutions for different payment methods
  • Quickly recapturing about-to-lose customers

Pricing:

Free plan available for up to 3 returns per month. Paid plans start from $9/mo 

Best Shopify apps for sales and conversions

Let’s look at the absolute best apps on Shopify designed to help increase sales.

8. Personizely 

Shopify rating: 5.0

Personizely app for conversions

Personizely is a conversion marketing toolkit to collect shoppers’ contact info, increase average order value, and boost sales with targeted popups. When added to your Shopify store, it can help you to easily edit your website according to a visitor’s activity history, referral source, geolocation, cart value, order history, and many more, and create multiple variations using its visual on-site editor.

Key features:

  • Create email and newsletter popups to capture subscribers
  • Use cross-sell and upsell popups to increase average order values
  • Identify and target shoppers who are about to leave with exit-intent popups

Best used for:

  • Collecting shoppers and turning them into subscribers
  • Targeting different kinds of shoppers with different messaging
  • Increasing your sales through cross-selling and upselling popular or promoted products

Pricing:

Free 14-day trial; paid plans start from $29/mo for 10,000 monthly visitors 

9. OptiMonk

Shopify rating: 4.9

OptiMonk app for popups and upsell

OptiMonk is a conversion optimization tool that helps online stores build an email list, reduce cart abandonment and grow sales. It allows you to create, personalize and launch popups, sidebars, notification bars, and full screens without coding. Because of this, you can create campaigns within minutes.

Key features:

  • More than 200 ready-to-use templates and a drag-and-drop editor
  • Quick setup of popups, side- and notification bars without coding skills needed
  • Countdown timers to create a sense of urgency
  • Personalize offers based on the shopper’s cart value

Best used for:

  • Using a variety of popups to collect subscribers
  • Creating an engaging experience that can drive conversions

Pricing:

Optimonk has a free plan available with a 3,000 monthly pageview limit. Paid plans start from $29/mo (maximum of 25,000 pageviews) up to $199/mo with a max 500,000 monthly pageviews.

Many Shopify businesses use Optimonk to build email lists, but there are so many more choices. Take a look at these 6 best list-building apps if you need more options.

10. Free Shipping Bar

Shopify rating: 4.9

Free Shipping Bar app

Free Shipping Bar is a pretty straightforward and therefore effective Shopify app. It simply allows you to show a free shipping offer on different pages on your Shopify store. This bar is fully customizable and can be configured to be shown to visitors from selected countries where you want to set up free shipping

Key features:

  • Boost cart values and sales with the free shipping offer
  • Display different free shipping conditions based on location, page, device, and more

Best used for:

  • Promoting your free shipping offer sitewide
  • Getting more sales without using complicated tools or methods

Pricing:

There is a free plan that comes with device and page targeting. The Premium plan starts from $9.99/mo and comes with more targeting, tracking and scheduling features.

11. Prisync

Shopify rating: 4.9

prisync shopify app store

If you want to keep updated with your competitors’ activities than Prisync is one of the must have Shopify apps. Prisync is a competitor price tracking & monitoring, dynamic pricing, and pricing optimization app that helps ecommerce stores monitor their competitors’ price moves from a single dashboard and import their products in one click. This Shopify ecommerce pricing app has price matching/dynamic pricing rules that merchants can use to match or beat their competitors’ prices.

Key features:

  • Product variant tracking
  • Price updates 4x / daily
  • Dynamic pricing and repricing

Best used for:

  • Maintaining a competitive pricing edge
  • Monitoring one or multiple competitors’ pricing strategies
  • Increasing sales growth and profit margins with dynamic pricing

Pricing:

Prisync offers a 14-day free trial; its paid plans start from $129/month. It also offers 24/7 customer support for both free and paid plan users.

Did you know that roughly 47% of millennial customers use social media in their shopping journey? They’re definitely among the must have Shopify apps if you want to increase your chances of success.

12. Instafeed

Shopify rating: 4.9

Instafeed Instagram feed app

Add a shoppable Instagram feed on your Shopify store to both show social proof and allow shoppers to shop the look from those feeds. This can help to improve sales, as well as to keep your store fresh and updated with new content (depending on how often you update your Instagram). 

Key features:

  • Quickly create social proof and increase engagement with your Instagram feed
  • Allows shoppers to see how your products look “in real life”
  • Get more followers oto your Instagram account, and get more shoppers from Instagram

Best used for:

  • Showing off your (well-established, well-curated) Instagram feed
  • Using social proof to convert shoppers into buyers
  • Keeping your website dynamic with automatically updated Instagram content

Pricing:

There’s a free plan available but it is limited. Paid plans start from $4.99/m and allows for product tagging, displaying likes, using multiple feeds, and more.

13. Outfy

Shopify rating: 4.7

Outfy - Shopify app for automating social media

One of the best Shopify apps for social media, Outfy allows you to automatically create product videos, collages, and GIFs so that you can promote your products on social media. You can also use Outfy to create sale promotions for Facebook, Instagram, Twitter, Pinterest, YouTube, and more.

Key features:

  • Autopilot allows stores to automatically create product videos, collages, and GIFs and share those on social media
  • Use customized, themed templates to create content quickly
  • Publish content instantly or schedule for later

Best used for:

  • Creating good-looking product creatives automatically
  • Promoting your products on social media on a consistent basis

Pricing:

Outfy offers a 7-day free trial, as well as a free plan with two automated posts per day. Paid plans start at $15/mo and include more features like video, collages, GIFs, and more.

14. Recart: SMS & Messenger 

Shopify rating: 4.8

Recart app for SMS & Messenger

Recart allows you to quickly reach out to your customers via SMS and Facebook Messenger.  You can even use this Shopify app to grow your email lists, using their library of popups. 

Key features:

  • The two-tap subscription means that shoppers can quickly be added to your lists
  • Use welcome, discount, shipping and other workflows to generate revenue
  • Easy to use interface and builders that require no coding skills
  • 24/5 live chat and email support

Best used for:

  • Collecting subscribers via SMS and Messenger and bypassing traditional signup steps
  • Generating revenue through automated workflows
  • Two-way conversations with customers to increase engagement and loyalty

Pricing:

Recart offers a free 28-day trial. Paid plans start from $29/mo for brands with less than $1 million annual revenue.

Best Shopify apps for upsell & cross-sell

Upsell and cross-sell can add a quick but recognizable boost to your profits. Consider these three of the best Shopify apps for increasing your sales with this simple strategy.

15. Also Bought | Related Products

Shopify rating: 5.0

Also Bought - Related Products tools

The Also Bought Shopify app displays a fully customizable product slider with recommended products and helps you increase the average order value. This app is essentially a ported-over version of Amazon’s popular (and effective) “Customers Who Bought This Item Also Bought” recommended products widget.

Key features:

  • Proven cross-sell that works to increase average order values/cart size
  • AI trained on billions of product orders to recommend relevant products
  • One-click installation and no-coding required to use

Best used for:

  • Duplicating Amazon’s “also bought” widget for bigger orders per customer
  • Helping shoppers see what products go well together
  • Increasing sales without using complex systems or tools

Pricing:

There are a 30-day free trial plus Free plan available. The paid plan costs $9.99/mo and allows for unlimited products, orders and traffic, as well as customer support.

16. Frequently Bought Together

Shopify rating: 4.9

Frequently Bought Together tool for Shopify customers

Frequently Bought Together (FBT) app analyzes your store’s historical data and displays related product bundles in the widget on your product page. It’s not ranked as one of the best Shopify apps for nothing: you can trust the algorithm to automatically recommend products to shoppers, or you can choose to pick recommended products manually.

Key features:

  • Displaying bundled recommended products based on the product page
  • Algorithm trained to create relevant product recommendations
  • Fully-customizable user interface
  • The option to manually fine-tune product recommendations

Best used for:

  • Increasing conversion rates on the store website
  • Increasing larger average order values

Pricing:

FTB has a 30-day free trial, as well as a free plan for stores no older than three months. The paid plan starts at $9.99/mo for unlimited products, orders and traffic, as well as customer support.

17. Recom.ai

Shopify rating: 5.0

Recom.ai app for ecommerce sellers

Add product panels on your product pages so that your shoppers and customers can get AI-suggested relevant products. Recom.ai also allows you to add an in-cart upsell offer to catch shoppers right before they buy. 

Key features:

  • Create upsell and cross-sell widgets using flexible rules using a variety of attributes
  • Display upsell/cross-sell offers on any product or collection page, home, checkout, etc.
  • Show product offers on the thank you page 

Best used for:

  • Catching shoppers when they’re most receptive to upsell/cross-sell offers
  • Getting higher average order values

Pricing:

A 7-day free trial is available; paid plans start from $19.99/mo with more features and customer support options unlocked

Top Shopify apps for referral & affiliate marketing

Referral and affiliate marketing takes advantage of current customers or partners to help spread the word about your store. This can help reduce your paid ad and other acquisition costs for more customers and better sales. Here are three of the best Shopify apps for referrals and affiliates:

18. ReferralCandy

Shopify rating: 4.8

ReferralCandy platform for Shopify

ReferralCandy allows you to choose a type of rewards and incentives for your shoppers to refer their friends, family, and so on: cash rewards, coupon codes, or unique gifts, and they’re all paid out automatically. The tool provides you with high flexibility in terms of branding and customization and doesn’t require any coding skills. 

Key features:

  • Recruit existing customers to your referral program with post-purchase popups and emails 
  • Automatically reward customers that have made successful referrals
  • Detect potential fraud quickly with alerts and notifications of suspicious transactions
  • Email integration and remarketing options available

Best used for:

  • Affiliate marketing programs to increase reach and marketing diversity
  • Rewarding word-of-mouth marketing from customers

Pricing:

They have a 30-day free trial and a single paid plan starting at $49/mo, with unlimited referrals, unlimited customers, fraud protection, and more.

19. Growave

Shopify rating: 4.9

Growave - marketing platform for customer loyalty

Growave is a marketing platform that helps businesses reach, engage, and convert their customers. The app offers a variety of tools, such as Reviews, Wishlists, Q&A, Loyalty and referral programs, Social login, Instagram galleries, and more. These kinds of referral and loyalty programs can help create longer-term customers for your store.

Key features:

  • Automatically collect photo reviews with review requests
  • Create loyalty and rewards programs with multiple options
  • Back-in-stock reminders and wishlist features

Best used for:

  • Creating word-of-mouth buzz around your products
  • Generating more sales from existing customers

Pricing:

This Shopify app offers a 14-day free trial, with paid plans starting from $19/mo

20. UpPromote: Affiliate Marketing 

Shopify rating: 4.9

UpPromote: Affiliate Marketing app

Use affiliate marketing to help improve your brand awareness, increase your sales, and diversify your channels, with UpPromote. This tool allows you to manage your affiliate program, customize default commissions, convert customers into affiliates and track their performance automatically. 

Key features:

  • Use affiliate links, coupons, SKUs or emails to track affiliate performance
  • Leverage the Marketplace to expand your affiliate network
  • Easy-to-use and customize affiliate program and commissions

Best used for:

  • Expanding marketing efforts to include affiliates
  • Get more sales by doing less work on your website

Pricing:

There is a free plan available for up to 200 referral orders; paid plans begin from $21.99/mo with more features and greater allowances.

By using paid ads for your Shopify store, you can build brand awareness, create demand, generate sales, and constantly grow your customer base. That’s most likely why 55% of small businesses are using PPC ads as part of their marketing strategy.

21. Google Channel 

Shopify rating: 4.2

Google Channel for Shopify stores

This app makes it easy for you to create Google ad campaigns for your Shopify store. You can showcase your products across Google Search, Shopping, Images, YouTube and Lens, all managed with Shopify. It also allows you to create campaigns, set your budget, and optimize your ads with Google’s smart technology.

Key features:

  • Manage your Google campaigns from within Shopify
  • Use Google’s smart technology to optimize your ad
  • List your products for free on Google’s channels, including Search, YouTube, etc.

Best used for:

  • Getting your products discovered on Google

Pricing:

This is free to install; you pay when you create ads, which is directly billed to your Google Ads account

22. Facebook Channel 

Shopify rating: 4.2

Facebook Channel for Shopify marketers

Much like the Google channel app above, this is another app from Shopify that helps integrate popular services into Shopify stores. Here, merchants can quickly connect their main Facebook accounts to automatically sync with their Shopify stores. This will allow you to easily manage your products and promote them across Facebook and Instagram.  

Key features:

  • Manage your products, resolve issues, track ads, etc. from your Shopify store
  • Build your audience with free and paid marketing tools

Best used for:

  • Expanding your reach by showcasing your products automatically on Facebook and Instagram

Pricing:

This is free to install; you pay when you create ads, which is directly billed to your Facebook ad account

23. Easy Facebook & Instagram Ads

Shopify rating: 4.5

Easy Facebook & Instagram Ads app by Sixadds

This app allows you to run high-performing ads on Facebook, Instagram, and Google. Sixads will take care of your ad set-up and targeting, and all you’ll need to do is to select the products you want to advertise.

Key features:

  • Quickly launch Facebook, Instagram and Google ad campaigns with the automated advertising platform
  • Create prospecting campaigns and retarget store visitors
  • Get access to PPC experts to improve ROI

Best used for:

  • Creating ads on Instagram, Facebook and Google ads
  • Automating ad setup and targeting

Pricing:

This Shopify app is free to install; paid plans start from $14.99/mo depending on the chosen features.

24. App for Google Shopping Feed

Shopify rating: 5.0

Ecommerce app for Google Shopping Fee

This Shopify app helps merchants create Google Shopping feeds and run Google Ads. It also allows you to create and verify your Google Merchant Center account.  You can also quickly improve your Shopping Feed with product-specific recommendations to maximize your returns. 

Key features:

  • Set up your Google Merchant Center and Google Product Feed quickly
  • Use multi-currencies and multi-languages to set up global stores
  • Set up shipping rates automatically based on Shopify settings

Best used for:

  • Optimizing your Google Shopping Feed for your Shopify store
  • Increasing your sales from Google Shopping

Pricing:

There’s a free plan for up to 10 order and 1000 products; paid plans start from $3.99/mo

Best Shopify apps for customer loyalty programs

If you have loyal customers, that means that your marketing acquisition costs drop as your sales and average order values go up. These apps will help you create irresistible loyalty programs to turn one-time buyers into repeat customers.

25. LoyaltyLion

Shopify rating: 4.4

LoyaltyLion tool for customer loylaty, rewards and referrals

LoyaltyLion offers points for any action that your customer performs on your store or owned channels: signup, purchases, Facebook Likes, social referrals, etc. Your customers can collect points from these actions and redeem them in your store, helping to increase retention and engagement.  

Key features:

  • Assign and award loyalty points for a variety of actions on your store or social media
  • Create a customer retention program quickly, no coding required
  • Reward options also include free shipping, early access, discounts, etc.
  • Grow social presence by rewarding followers with loyalty points

Best used for:

  • Growing your store sales and social media presence 
  • Keeping your customers around for longer

Pricing:

A free plan is available with up to 800 monthly orders; paid plans start from $159/mo

26. Smile.io

Shopify rating: 4.8

Smile.io Shopify app for referral marketing

Smile gives rewards for a variety of customer actions, including not only loyalty actions (like product purchases), but also referrals, exclusive offers and more. This helps keep customers inside the funnel, while also helping to bring in new customers with referral incentives. 

Key features:

  • Create a loyalty points program that offers a variety of options
  • Existing customers can refer friends using personalized referral links
  • In-app analytics display necessary information to assess the programs
  • Create a VIP program to incentivize customers to purchase more

Best used for:

  • Creating loyalty and improving customer retention
  • Getting existing customers to participate in word-of-mouth marketing

Pricing:

There is a free plan available; paid plans start at $49/mo, which includes integrations and more customization features

27. Yotpo Loyalty & Rewards 

Shopify rating: 4.8

Yotpo Loyalty & Rewards tool

Formerly Swell Rewards, Yotpo Loyalty & Rewards allows you to choose from 14 rewards campaigns, including points for purchase, account creation, social actions, birthdays, and more. Points can be redeemed in the forms of coupons, shipping, products, and more, and customers can earn more points based on their spending and referrals. 

Key features:

  • Create a paid membership similar to Amazon Prime for better upfront cash flow and higher LTV
  • Checkout redemption for Shopify Plus so customer can redeem points at checkout
  • Build a referral program to take advantage of word-of-mouth marketing

Best used for:

  • Getting more sales from the same number of customers
  • Increasing social proof and word-of-mouth referrals
  • Creating loyalty and engagement

Pricing:

Free plan available for up to 100 orders; paid plans begin at $29/mo

Top Shopify apps for social proof

One or two sentences of intro. You can mention that 87% of customers read reviews of businesses before considering them, so a good social proof app is a must-have.

28. Loox

Shopify rating: 4.9

Loox for Shopify stores

Loox is a review app that allows you to use social proof by way of photo reviews of your online store. It allows you to send automatic emails that ask your customers for reviews. In return for those reviews, you can offer discounts each time the photos are submitted.

Key features:

  • Automated review request emails to collect customer photo and video reviews
  • Easy-to-use interface with multiple attractive review widgets
  • Share reviews on social media, SEO, Google Shopping, etc.

Best used for:

  • Displaying customers’ photo and video reviews
  • Getting social proof and real word-of-mouth reviews

Pricing:

There is a 14-day free trial; paid plans start from $9.99/mo

29. Judge.me 

Shopify rating: 5.0

Judge.me for Shopify product reviews

This Shopify app allows you to send out automated review request emails, and buyers can review your products directly inside the email. These photo and video reviews add social proof to your store, and the review stars are also helpful for Google Search, Google Shopping, Facebook, and more.

Key features:

  • Review Carousel to showcase your customers’ photo and video reviews
  • Quick share on Facebook, Instagram, PInterest and Twitter
  • Increase page speed with instantly loaded reviews
  • Import product reviews with the AliExpress Review Importer

Best used for:

  • Showcasing photo and video reviews from satisfied customers
  • Using social proof for sales and marketing, including SEO, Facebook, Google Shopping, etc.

Pricing:

Free plan available with unlimited product and video requests; the paid plan costs $15/mo and includes extra features like coupons, custom forms, etc.

30. Okendo

Shopify rating: 5.0

Okendo reviews and UGC platform

Okendo helps brands capture and showcase customer-generated content including product ratings & reviews, photos, videos and Q&A. Okendo also allows you to implement a multichannel marketing strategy via its seamless integrations with Google, Facebook, Instagram, and email.

Key features:

  • Official Google Reviews partner
  • Configure triggers to send automated request emails
  • Wide range of widgets to display user-generated content (UGC) such as photo and video reviews
  • Wide range of third-party integrations for easier marketing and sales

Best used for:

  • Finding and displaying customer photo and video reviews
  • Automating the process so you can have a consistent flow of reviews

Pricing:

A 14-day free trial is available; paid plans start from $29/mo depending on the monthly orders

Best SEO apps for Shopify

Did you know that  31% of customers begin looking for their products on a search engine like Google Search—so optimizing Shopify stores for SEO is important for your sales.

31. SEO Manager 

Shopify rating: 4.6

SEO Manager tool

The SEO Manager Shopify app allows merchants to understand how search engines like Google Search see their store. It then gives merchants insights about the performance of their search engine optimization (SEO) efforts.

Key features:

  • SEO tools include an SEO Scan, meta content tools, keyword suggestions and more
  • JSON-LD structured data to give Google information in a clearer way
  • Manage broken links (404 errors) that can decrease your SEO rankings

Best used for:

  • Improving your SEO so that shoppers can find your store more easily on search engines
  • Maintaining and improving SEO best practices

Pricing:

There is a 7-day free trial available. The paid plan charges $20 per month.

32. Plug in SEO

Shopify rating: 4.6

Plug in SEO tool

This comprehensive SEO tool for Shopify stores helps you to boost your rankings on various search engines like Google Search. With higher rankings, shoppers will find your store more easily and, with more shoppers, you’ll get more sales. This Shopify app allows you to audit your store’s SEO, get recommendations for fixes, and create search engine-friendly data.

Key features:

  • Improve on-page SEO with meta title and description, image alt text, and more
  • Identify critical SEO issues  with periodic SEO scan reports
  • Structured data/JSON-LD schema markup for rich snippets

Best used for:

  • Identifying and fixing SEO issues that can hurt your rankings
  • Increasing your SEO rankings for better visibility

Pricing:

There is a free plan available, as well as a 14-day free trial for its paid plans. Paid plans start from $20/mo and includes SEO reports and other premium features

33. TinyIMG SEO & Image Optimizer

Shopify rating: 5.0

TinyIMG SEO & Image Optimizer

This Shopify app helps to increase your site speed, which is an important factor for SEO rankings. It does this by optimizing your images (essentially, minimizing their file size) so that they load faster using an automated process. It also offers an SEO and page speed store audit so that you can find and fix important SEO issues.

Key features:

  • Automatically optimize images every time you upload new photos
  • App script control helps optimize unnecessary third-party apps on a page-by-page basis
  • Create machine-readable JSON-LD data for better results
  • Critical issue detection, such as broken links and redirects

Best used for:

  • Compressing images for faster store loading
  • Improving store speed with easy SEO techniques

Pricing:

The app is free to install, with 50 free images per month and $0.03/image after that. Paid plans start from $1.99/mo with extra features.

Best Shopify apps for product sourcing and fulfillment

These products help you source and run your dropshipping store, or find great fulfillment solutions for multiple vendors and stores.

34. Oberlo 

Shopify rating: 4.3

Oberlo dropshipping app for Shopify

Oberlo is one of the most popular apps to help your store import and dropship products from AliExpress directly into your store. It also allows you to ensure that your inventory and prices are up-to-date, allowing you to worry less about price fluctuations. 

Key features:

  • Find products to sell from AliExpress for your dropshipping and customize for your store
  • Test new products without needing to invest capital upfront
  • Shipping is handled by the supplier

Best used for:

  • Quickly sourcing products for your dropshipping store
  • Identifying and testing new dropshipping products

Pricing:

There is a free plan; the paid plan begins from $29.90/mo although the benefits are not clearly stated on the Shopify app store

35. Printful

Shopify rating: 4.4

Printful print on demand service

This app helps you to source and create a variety of products, including t-shirts, hoodies, and other apparel, as well as accessories and homeware. Printful takes care of the inventory, equipment and product shipping, so that all you’ll need to do is create the designs and list the products on your store. 

Key features:

  • More than 300 products to choose from for your Shopify store
  • Order fulfillment handled, including shipping and inventory
  • Built-in tools to create product designs

Best used for:

  • Dropshipping products from warehouses located in five different continents
  • Quickly creating apparel, accessories and more and add to your store

Pricing:

There is a free plan available with 20% off and free shipping on samples; paid plans start from $9/mo with background removal and more features

36. Sendcloud

Shopify rating: 4.4

Sendcloud shipping plugin for shopify

Sendcloud is an easy-to-use, all-in-one shipping solution for businesses of all sizes. Keep track of every step in the shipping process right from the Sendcloud panel. Create labels, let track packages, handle returns, prep picking and packing, and consult analytics—all in one place. Offer a range of shipping options like same-day, next-day, and nominated-day delivery, and integrate with multiple delivery carriers at once. Plus, customize the look and feel of your email, tracking and return pages, and get all the support you need along the way.

Key features:

  • Import your orders from any system and print labels automatically
  • Set up your own automatic, branded return portal
  • Add a branded tracking page and emails
  • Use a single API to ship with multiple carriers

Best used for:

  • Businesses of all sizes—from new start-up to full enterprise
  • Optimizing multiple aspects of the shipping process all in one place
  • Driving customer conversions by offering a more seamless experience

Pricing:

There’s a free plan called “Essential,” perfect for e-commerce newbies that ship less than 100 parcels per month. Paid plans with more functionality—like creating your own branded return portal—start at €40 per month.

37. DSers ‑ AliExpress Dropshipping

Shopify rating: 5.0

DSers ‑ AliExpress Dropshipping

Much like Oberlo, DSers lets you place orders from AliExpress efficiently for your dropshipping store. This Shopify app lets you place multiple orders simultaneously, find and import products, and optimize the supplier-finding process. 

Key features:

  • Place an unlimited number of orders on AliExpress with exclusive access
  • Optimize suppliers by finding better suppliers for the same products
  • Manage multiple Shopify stores from one account
  • Create bundle products and BOGO offers

Best used for:

  • Finding and adding dropshipping products to your store quickly
  • Optimizing dropshipping suppliers

Pricing:

Free plan is available for up to three store and 3,000 products; paid plans start from $19.90/mo

38. Order Fulfillment Guru

Shopify rating: 5.0

Order Fulfillment Guru tool

This order fulfillment Shopify app works best for Shopify and Shopify Plus stores that work with multiple vendors. The Order Fulfillment Guru automatically splits, routes and streamlines the order fulfillment workflow for multiple vendors. It also syncs your products and inventory in real-time if you have multiple Shopify stores

Key features:

  • Automatic order management and fulfillment
  • Integration with existing workflows, and support for multiple languages
  • Streamlined product and order sync with warehouses and vendors

Best used for:

  • Splitting and routing purchase orders to multiple suppliers, warehouses, dropshippers, and more
  • Sending orders via email, web, Shopify and more
  • Syncing your products and inventory between multiple stores

Pricing:

There is a free plan available that allows for receiving orders and syncing unlimited products and inventory. Paid plans start from $9.95/mo

Best Shopify apps: Summary 

We hope you enjoyed reading our roundup of the best Shopify apps for your store. These apps can help you implement your sales and marketing strategies to build and improve your store.

We’ve got more great resources to help you:

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Special thanks to our friends at Omnisend for their insights on this topic.
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