A logo’s significance is far more than a static symbol. A logo possesses the potential to contain a brand’s mission, vision, and its entire identity.
The need for a logo arose after brands realized they had to rely on something that could visually convey every aspect they uphold. That is why the perception of it as a mere symbol must be outdated, as, without a logo, a brand cannot uphold any significance.
Understanding the Importance of a Logo
Most new brands or startups face the dilemma of not having enough sources or the budget to invest in branding. While there are several types of digital marketing, every brand needs to start building its visual personality with a logo.
The idea of investing in a brand logo varies on different factors, and according to Forbes, you need to understand why you need a logo for your brand.
With the world becoming digitized over the years, hiring and working with graphic designers is somewhat unessential.
Relying On Online Logo Design Tools
New startups tend to invest in branding strategies that befit their budget. Sometimes the budget they need for digital promotion exceeds and causes further shortcomings.
Better alternatives exist; one such option is relying on online logo design tools. Most of these tools allow you to create your logo for free but only ask for payment when you download it, while some do not have hidden charges.
Using a reliable logo design maker allows you to customize your logo without hiring external or third-party designers.
Here are the top 9 free logo design tools that have taken digital branding by storm.
Canva
Available on iOS and Android platforms, Canva is more than an online graphic design creator. With a simplistic interface, you can drag the design objects of your choice into a resizable canvas and customize them accordingly.
The core foundation of Canva is more than an online logo creator, as you can create business cards and flyers of diverse kinds. Today’s era is all about dynamism, so relying on design tools that do not consume much of your time is essential.
You can choose a high-resolution template, make changes, tweak colors and then download it in your desired image format. The tool also has a premium subscription version that provides unlimited access to an extensive directory of millions of design objects, icons, graphics, and images.
Core Features
- Professionally designed logo templates
- Unlimited options to edit and share your designs
- AI-based custom logo generation
- Hundreds of unique font styles
BrandCrowd
BrandCrowd lets you design your logo using premade templates. There’s a collection of logo templates per industry and per niche. You have to scroll down and browse after pages to choose your perfect brand image. Then, feel free to customize some of its features.
You can change the font, shape, size, style, embellishments, icons, colors, and more. By clicking or using drag-and-drop buttons, you can modify a generic template into a well-suited design.
Core Features
- More than 70 thousand logo templates
- Home to other marketing tools such as business card makers, social media templates, and more
- Customization is fast, free, and easy
- The premium version lets you have unlimited edits plus printed versions.
LogoVerge

An online logo design tool, LogoVerge is a brand new addition to the domain of online designing tools, simplifying the notion of AI-based digital design. Using this tool, you can design a logo that can be fully customized and personalized the way you prefer.
The hassle of designing logos from scratch and depending on professional designers is no more, as the tool contains pre-defined templates, icons, images, and font styles you can add to your design. After editing, you can save and download it in a high-resolution file format for simply $19.
Core Features
- Select from a wide list of industries
- Option to insert company/brand name and its slogan
- Thousands of pre-defined design templates
- Unlimited downloads and re-edits
DesignHill

A community-based graphic design platform, DesignHill allows both professional and novice designers to contribute to the design community by showcasing their work on the platform. One core feature of DesignHill is its free logo maker, but if you want to download it, you must pay for the design.
With the option of making multiple revisions, you can select any template and style it with relevant colors, icons, and font combinations from the design directory. The platform also holds various contests allowing designers to highlight their skills further.
Core Features
- Copyright ownership of your work
- Multiple color variations for your logo
- Unlimited design revisions
- Social media kit for over 50+ logo design versions
Hatchful by Shopify

Hatchful lets you create contemporary logo designs in a few minutes. Owned by Shopify, Hatchful is designed mainly for logo designing and even has an Android and iOS mobile app with hundreds of free templates.
This tool is based on machine learning and suggests logo templates relevant to your choice. Once you are done editing, you are asked to create your account on the platform, and then you can download your design. Hatchful contains free and premium templates with a price tag of $8.99 each.
Core Features
- Hundreds of unique logo templates
- An extensive list of industries
- A customizable design studio
- Logo templates available for every industry
Free Logo Creator
The Free Logo Creator is an excellent graphic design tool for SMBs and startups for all their digital brand identity needs. As a free logo design tool, it lets businesses create polished and professional logos for their online branding at no cost.
Free Logo Creator is your answer if you have just launched your business and are looking for an affordable way to create a logo design that you can put up on your website and social media. You can use its premade templates to create fresh, updated, original logo designs with a drag-and-drop interface. The customization studio is a gallery of design options that can help you personalize your logo the way you prefer.
While it’s a free tool maker for logo design formats that can be used online — low-resolution logos in JPG and PNG — to work on more spaces, you’ll need to pay up for a vector-based format that starts at $37.
Core Features:
- Free logos available for website and social media use
- An extensive template library that’s updated regularly
- Attractive logo templates in diverse ranges of styles
- Affordable payment options for full-scale branding
GraphicSprings
GraphicSprings is solely designed to be a free logo maker. You are asked to select from pre-defined vector-format templates relevant to your industry, and then you can change the design.
Taking only a few minutes to edit and refine your logo, the tool lets you add text and color to your template by simply dragging and clicking on the design styles you want to include.
With unlimited revisions, if you are content with your creation, all you need to pay is $19.99, and you can download your design files in a high-resolution format.
Core Features
- Option to choose your relevant industry
- Customizable logo styles, vector shapes, and graphics
- Unlimited downloads
- Additional effects for adding visual details
DesignMantic

DesignMantic also holds prominence amongst professional designers for its logo design tool. The tool only asks you to enter the name of your brand/company or industry from the available options.
Since it is based on an AI mechanism, it generates several logo designs related to the information you added. However, the tool also lets you customize your logo by changing its color, adding a tagline, and shaping styles that enhance its appeal. The tool is free-to-use, but if you want to download your creation, you must purchase it for $29.
Core Features
- Customizable colors, font styles, and icons
- High-resolution vector file format downloads
- Rework and revision options
DesignEvo
DesignEvo is a design platform with over 8000+ fully customizable templates of unique logo designs. It is built on the same foundation as the above-mentioned design tools as you begin editing by choosing your industry, company name, and slogan.
Its easy-to-use interface lets you opt for an adaptable approach to logo designing that you can customize in a few minutes. DesignEvo comes with two purchasing plans (Basic and Plus) that can download, edit and acquire print-ready high-resolution files of your logo.
However, if you do not want your logo in high-quality, then you can download its low-resolution version free of cost, but a pixelated logo would not be as appealing to your customers.
Core Features
- Millions of icon designs and 100+ font styles and combinations
- Fully customizable templates
- Option to download vector files
- Unlimited edits and design revisions
LogoYes

A cheaper alternative to most logo design tools on the internet, LogoYes lets you build your logo from scratch. The tool does not have pre-defined and default templates; instead, you must drag and drop elements onto the canvas yourself.
What makes LogoYes a worthy mention is its affordable price. With a price tag of $0.99, you can download your logo file in high resolution. The tool currently contains over 20K design icons and elements you can use to personalize your design.
Core Features
- Select the industry of your choice
- Access to over 20K design symbols and icons
- Option to fully view designs before paying
- Support for multiple file formats
LogoMaker

Eliminating the hassle of designing a logo from scratch, you can use LogoMaker if you are short on time. The platform has a design gallery where you can get inspiration before designing your logo and making changes.
You do not have to be a professional designer to access the tool’s features, as it works for both novice and professional digital artists. It currently contains over 10K professionally designed templates and customization options.
The choice to customize your logo comes with certain boundaries, as once you have chosen a template, you can change its font style and color, but the background will remain unchanged. You can create your logo for free,, but the cost to download your logo design is $39.99, which makes it a bit costly compared to the rest of the tools.
Core Features
- Huge library and source directory of 10K logo templates and icons
- Option to select your relevant industry
- Rotation and resize options
- Community-based feedback feature
Our friends originally published this article at Socialnomics.