Episode 6: Learn How To Find Your Most Influential And Valuable Customers

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Welcome to Episode 6. Have you ever wondered who your customers really are? …or how to find your most influential and valuable customers from Shopify?  That’s exactly what we are going to discuss today!

This week, I have a great chat with Blaine Farr who is the Chief Operating Officer of Wooly.com.  They are a platform that matches customers in Shopify to their complete social profiles to help store owners build lasting relationships and run influencer marketing campaigns through their most valuable customers. He is going to talk about how to get started with influencer marketing using your existing customers.

Links and resources mentioned in this episode

  • Wooly.com
  • Free Trial that will provide social matching for up to 1,000 customers. Create an account and live chat with an agent that you listened to the eCommerce Fastlane Podcast.

Thanks for listening

Thanks for tuning in. If you have something you’d like to share with me please send an email or tweet me at @stevenhutt

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About the author

Steve Hutt

Steve has entrepreneurship in his DNA. In the early days of online commerce, he achieved Power Seller status at eBay, which then propelled him to become a founding partner of VisionPros.com, a contact lens, and eyewear retailer. After a successful exit from his startup, he embarked on his next journey into agency work in e-commerce and digital strategy.

Currently, Steve is part of the Merchant Success Team at Shopify Plus, where he is a Strategic Advisor helping brands continue to grow and scale with the Shopify Commerce Platform.

To maintain a competitive edge and life of learning mantra, Steve also hosts and produces a top-rated weekly podcast show, eCommerce Fastlane, where he interviews Shopify partners and subject matter experts who share the latest marketing strategy, tactics, platforms, and must-have apps, to help Shopify brands build and scale lifetime customer loyalty.