Show your products on Google’s Shopping tab without a feed
Google’s been providing more options for using Google Shopping without a data feed. Ilana Davis outlined how Search Console can now use your structured data to send data into Merchant Center and Google Shopping.
How to Prevent Shipping Damages (With Tips and Examples)
Ashley R. Cummings writes about dealing with and preventing shipping damages. This is going an ongoing battle every store will have to deal with at some point in time.
Start noticing seasonal spikes in customer behavior
Cohort reports let you detect seasonal spikes as well as long-term retention cycles. Repeat Customer Insights can automatically create cohorts for your Shopify store, going back to your very first order.
My articles this week
Think longer-term when it comes to your customers
Own your own media and marketing
Move beyond date-based promotions and into segmented promotions
Still time to attract customers organically
Would you like to learn how to improve your store, attract happy customers, and sell more products?
Learn how in the Shopify Dispatch.
Shopify Dispatch is a weekly curated newsletter with links and resources for Shopify merchants about Shopify and ecommerce.