Shopify Ecosystem

Acquisition vs loyalty Kevin Hillstrom wrote a set of articles on acquisition-vs-loyalty that fit well together. First, you need to figure out what...

Since our founding in 2014, Aircall’s international customer and partner base has been growing at pace. Now, as our team spans four continents and...

If you’ve attended our Power to the Marketer festival, joined any of our webinars, read any of our blogs, visited our website, or even just talked to...

Thank you to our friends at PCR for this guest post! There is no single secret to increasing profitability, average order value, and customer...

As consumer expectations evolve and new tactics and technologies emerge, it’s important for ecommerce businesses to keep up.  That’s why we’ve...

How shoppers discover, browse, research, and buy products both online and in-store, according to a survey of nearly 13,000 consumers in the US The...

A new study of 3,006 shoppers by Emarsys revealed insight into consumers’ shopping intent that may feel surprising in light of recent economic news...

Even during the best of times, businesses strive to be more efficient. There are always things to improve upon, always more customers to service...

If you’re a creator and aren’t on TikTok, you’re missing out on a lot of sales. In 2019, 2020, and 2021, TikTok was the number one most downloaded...

If you’re looking to convert employees to brand ambassadors, you may have a long road ahead. But when employees share social media content about your...

Online businesses have grown in staggering numbers and so have the metrics that define consumer behaviors. People don’t just take brands at...

We’re halfway through our Power to the Marketer festival, but we’re not even close to slowing down this global marketing celebration. The first day...

Adding a form to your Shopify store is a great way to capture email addresses and other contact information that turns casual store browsers into...

At Privy, we’re on a mission to help ecommerce brands grow every single day. That’s why we’re launching an all-new Privy Partner...

Living in a post-COVID-19 world has changed the entire curriculum of all industries. A boost in designing virtual workplaces for employees was...

Reading Time: 5 minutes Confused about how to set up emails for a new Shopify store? Yes, Shopify email setup can be tricky, especially for folks...

I’ve written how many companies overlook and end up screwing over their long-term repeat customers. Last week another large business screwed over my...

You spend a lot of time, money, effort, and other resources running an ecommerce business. Generating sales and revenue is your focus. That’s where...

E-commerce has grown over the past few years. Sadly, with this growth, the focus has moved from giving the best service to getting new customers. So...

Direct store delivery (DSD) is an attractive option for many wholesalers since it provides advantages over centralized distribution. Immediate store...