Shopify Ecosystem

If there’s one thing we can say with certainty, it’s this: reviews matter. A lot. Research tells us nearly 94% of consumers always or regularly read...

Ok, picture this… You go to a party with 15-20 people, there are drinks, light appetizers and some decent music.  Plus, you have a babysitter for the...

I’ve been wanting to write about analyzing customers based on their customer lifetime (how long they’ve been ordering). I’ve...

← Blog Last updated:  February 3, 2023 Inventory management is one of the most crucial (and tedious) parts of the e-commerce business workflow. And...

To boost team performance, you need the best cloud-based business phone solution that will support operations and processes.  With an abundance of...

The Shopify App Store holds the key to transforming your business operations and unlocking revenue growth for your business. But, with thousands of...

If there is one thing that is constant in ecommerce, it’s change. It is always evolving and never looks the same from year to year. The highs and...

As an ecommerce brand, an optimized tech stack is critical in driving overall revenue performance. Any hiccup, downtime, or misfire can risk...

← Blog Last updated:  February 2, 2023 Inventory forecasting is all about helping your business understand what you need, how much you need, and when...

Yesterday I placed a second order from a Shopify store. After the order went through and I got my confirmation email, they sent me another email...

It’s the age-old question: how much do you pay an influencer? Because influencer pricing depends on a variety of factors, brands have a difficult...

Social media advertising can be a minefield: in order to get value for money, not only do you need to distinguish your brand from competitors, but...

In an analysis of over 60 million purchases, Marsello found that 25% of orders come from the top 2% of customers (2022). While it can be tempting to...

If you’re wondering how to be an ally for the Black community this February, shopping from Black-owned businesses is a great place to start. Not only...

Editor’s Note: This post was originally published on September 11, 2018 and was updated for accuracy and comprehensiveness on January 7, 2020...

SEO is one of the wisest investments you can make for your Shopify business. Find out more about SEO for eCommerce and how to do it in this article...

Return on investment (ROI) stands out as an important metric for businesses involved in ecommerce. ROI allows ecommerce companies to measure how...

The decorations are down, your day-to-day routine is slowly normalising and, if you’re anything like us, you’ve realised that chocolate and wine...